I Excel as a Digital Marketing Professional
Leveraging Innovative Strategies and Data-driven Insights
To Drive Sustainable Growth for Businesses
Learn more about my iterative approach to developing and implementing digital strategies that enhance platform performance, drive user engagement, and boost sales outcomes. As an experienced Digital Marketing Strategist and certified Scrum Product Owner, I bring a combination of expertise and innovation to every website and digital campaign project I manage.
All digital platforms are optimized to deliver your smart marketing goals.
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Explore my career journey
Digital Marketing Professional
My Path Building Your Exceptional Digital Platforms
Discovery
Brand and Business Context.
This understanding leads to an informed strategy and ensure that every decision is aligned with your long-term vision and market needs.
Strategy
Connect-Position -Engage.
Defining clear objectives, aligning messaging with your brand values, and choosing the right channels to maximize engagement.
Design
Showcasing your brand's uniqueness.
Your brand identity is translated into engaging and responsive website/other digital platforms to reflect your values and speak directly to your audience.
Iterative Development That Drives Real Business Results
My iterative development process ensures that your digital platforms are continuously refined and enhanced, delivering features and improvements that drive real business results. With a proven track record in managing end-to-end digital projects, I ensure that each iteration brings measurable value, whether through increased user engagement, higher conversion rates, or improved operational efficiency.
Comprehensive Platform Management
From SEO-friendly architecture to advanced analytics integration, I manage every aspect of your digital platform to maximize its potential. Leveraging tools like Google Analytics 4, SEMrush, and CRM platforms, I optimize your website’s performance, ensuring it ranks well, loads quickly, and delivers an exceptional user experience. My expertise in content management and digital marketing allows me to create and execute strategies that boost visibility and drive organic traffic, helping your business grow online.
Data-Driven Strategies for Growth
Harness the power of data to guide your digital strategy. I use cutting-edge analytics tools to monitor and analyze user behavior, providing insights that inform strategic decisions. Whether it’s improving page load times, reducing bounce rates, or optimizing conversion paths, my data-driven approach ensures that your platform is always aligned with your business goals.
Working on www.kehindeashafa.com involved an exciting initial deployment using the agile methodology.By adopting an agile process, this ensured flexibility, with each phase incorporating feedback for ongoing refinement. Future iterations will build on this solid foundation, enhancing functionality and user experience as the project evolves.
Working on www.francinebinns.com was a fulfilling opportunity to give back through a volunteering digital project I undertook for the Empower Her Balance Community. As a way to contribute my professional expertise, I adopted the agile methodology, focusing on delivering key features quickly while allowing for ongoing improvements
This initial deployment sets a strong foundation for future enhancements, ensuring a dynamic and impactful platform as part of my effort to support this community.
This project aims to help professionals like Ifeoma impress potential employers with a clean, professional page that goes beyond a traditional two-page CV. By utilizing free hosting on Google Sites, her expertise in wealth advising, business development, and growth strategy is showcased in a comprehensive manner. Adding a link of this portfolio website to her CV or LinkedIn profile offers a holistic view of her career journey. Working with Ifeoma gives me the opportunity to explore how Google Sites can effectively highlight professional experience.
Creating your unique online presence
What I offer in terms of website development and management
Craft a Unique Online Presence that Stands Out
Your website is more than just an online presence—it’s a reflection of your brand, values, and vision. With my expertise, you can create a custom site that truly embodies your business, offering a seamless user experience across all devices. Optimized to deliver your marketing goals.
Add Advanced Features for Enhanced User Experience
I equip your site with advanced features that engage visitors and keep them coming back. Whether it’s integrating e-commerce capabilities, adding interactive elements, or enhancing site security, I ensure your site is equipped to meet the demands of a modern audience.
Mobile Optimization for a Seamless Experience Everywhere
With more users accessing websites on mobile devices than ever before, it’s crucial that your site is fully optimized for mobile viewing. I focus on creating a responsive design that delivers a flawless experience across all screen sizes, ensuring your visitors enjoy the same high-quality interaction whether they’re on a smartphone, tablet, or desktop.
Optimize for Search Engines to Drive Traffic
Visibility is key to success online. I employ advanced SEO techniques to optimize your site, making it more discoverable by search engines and driving organic traffic. From keyword integration to metadata optimization, I ensure your site ranks well, attracts the right audience, and converts visitors into customers.
Reasons why I should build and manage your website - integrating your social media activities
01
Efficient Management and Performance Optimization
Managing both your website and social media activities under one roof allows for streamlined operations and quicker responses to changing trends or user behavior. I utilize data-driven insights to continuously optimize both platforms, ensuring your digital presence is always performing at its best and adapting to your audience’s needs.
02
Holistic Strategy for Maximum Impact
With a comprehensive approach that integrates your website and social media, I can create and execute strategies that amplify each other’s strengths. For instance, content from your website can be effectively promoted on social media, driving traffic and conversions, while social media insights can inform and optimize website content.
03
Seamless Brand Consistency Across All Channels
By managing both your website and social media, I ensure a unified brand voice and visual identity across all digital platforms. This consistency strengthens your brand’s presence, making it more recognizable and trustworthy to your audience.