Leveraging Innovative Strategies and Data-driven Insights
To Drive Sustainable Growth for Businesses
As a Digital Marketing Professional

Learn more about my DSD (Discovery, Strategy, Design) Model to launching new brands online, developing and implementing digital strategies that enhance platform performance, drive user engagement, and boost sales outcomes. As an experienced Digital Marketing Strategist and certified Scrum Product Owner, I bring a combination of expertise and innovation to every website and digital campaign I manage.

All digital platforms are optimized to deliver your smart marketing goals.

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Explore my career journey

My DSD Approach: Launching Brands That Inspire

With my unique DSD (Discovery, Strategy, Design) model, I’ve helped shape the identity of numerous brands, crafting powerful narratives that deeply resonate with their audiences.

I specialize in helping brands launch from the ground up with care and precision, optimizing existing or creating impactful websites that define their positioning and drive marketing success alongside a social media strategy that creates awareness, build trust and drive sales.

Building Your Exceptional Digital Platforms Using My DSD Model
The Proven Path to Success

Discovery

Brand and Business Context.
This understanding leads to an informed strategy and ensuring that every decision aligns with your long-term vision and market needs.

Strategy

Connect-Position -Engage.
Defining clear objectives, aligning messaging with your brand values, and choosing the right channels to maximize engagement.

Design

Showcasing your brand's uniqueness.
Your brand identity is translated into engaging and responsive website/other digital platforms to reflect your values and speak directly to your audience.

Find a selection of brands I’ve had the privilege to launch, each one reflecting a unique story brought to life through strategic planning and creative execution.

Working on www.kehindeashafa.com involved an exciting initial deployment using the agile methodology.By adopting an agile process, this ensured flexibility, with each phase incorporating feedback for ongoing refinement. Future iterations will build on this solid foundation, enhancing functionality and user experience as the project evolves.

Working on www.francinebinns.com was a fulfilling opportunity to give back through a volunteering digital project I undertook for the Empower Her Balance Community. As a way to contribute my professional expertise, I adopted the agile methodology, focusing on delivering key features quickly while allowing for ongoing improvements

This initial deployment sets a strong foundation for future enhancements, ensuring a dynamic and impactful platform as part of my effort to support this community.

This project aims to help professionals like Ifeoma impress potential employers with a clean, professional page that goes beyond a traditional two-page CV. By utilizing free hosting on Google Sites, her expertise in wealth advising, business development, and growth strategy is showcased in a comprehensive manner. Adding a link of this portfolio website to her CV or LinkedIn profile offers a holistic view of her career journey. Working with Ifeoma gives me the opportunity to explore how Google Sites can effectively highlight professional experience.

Creating your unique online presence

What I offer in terms of website development and management

Craft a Unique Online Presence that Stands Out

Your website is more than just an online presence—it’s a reflection of your brand, values, and vision. With my expertise, you can create a custom site that truly embodies your business, offering a seamless user experience across all devices. Optimized to deliver your marketing goals.

Add Advanced Features for Enhanced User Experience

I equip your site with advanced features that engage visitors and keep them coming back. Whether it’s integrating e-commerce capabilities, adding interactive elements, or enhancing site security, I ensure your site is equipped to meet the demands of a modern audience.

Mobile Optimization for a Seamless Experience Everywhere

With more users accessing websites on mobile devices than ever before, it’s crucial that your site is fully optimized for mobile viewing. I focus on creating a responsive design that delivers a flawless experience across all screen sizes, ensuring your visitors enjoy the same high-quality interaction whether they’re on a smartphone, tablet, or desktop.

Optimize for Search Engines to Drive Traffic

Visibility is key to success online. I employ advanced SEO techniques to optimize your site, making it more discoverable by search engines and driving organic traffic. From keyword integration to metadata optimization, I ensure your site ranks well, attracts the right audience, and converts visitors into customers.

Reasons why I should build and manage your website - integrating your social media activities

01

Efficient Management and Performance Optimization

Managing both your website and social media activities under one roof allows for streamlined operations and quicker responses to changing trends or user behavior. I utilize data-driven insights to continuously optimize both platforms, ensuring your digital presence is always performing at its best and adapting to your audience’s needs.

02

Holistic Strategy for Maximum Impact

With a comprehensive approach that integrates your website and social media, I can create and execute strategies that amplify each other’s strengths. For instance, content from your website can be effectively promoted on social media, driving traffic and conversions, while social media insights can inform and optimize website content.

03

Seamless Brand Consistency Across All Channels

By managing both your website and social media, I ensure a unified brand voice and visual identity across all digital platforms. This consistency strengthens your brand’s presence, making it more recognizable and trustworthy to your audience.